Victoria Reed

Born to a rock musician and a Playboy Bunny, the Detroit bred singer/songwriter Victoria Reed grew up in a Greek and Italian family that believed as much in the power of the mystical as they did the power of song. Surrounded by music from an early age (her father, the late Alto Reed, rose to fame playing saxophone in Bob Seger’s Silver Bullet Band), she began writing her own songs as a way of working through the emotional tumult of adolescence. When it came time for college, Reed moved to Chicago to study philosophy, where she added guitar to her repertoire and began self producing lo-fi bedroom recordings before dropping out a semester shy of her philosophy degree upon a serendipitous invitation to move to Brooklyn to record her first studio album.

She released her debut record, ‘Chariot,’ to universal praise. Vice Noisey called the album “near magical,” while Paste raved that it “bleeds authenticity,” and Popdust hailed it as “bold, daring, and visceral.” The record landed Reed dates supporting the likes of Angel Olsen and Citizen Cope, among others, and earned her festival slots in both the US and Europe. 

Since then Reed has continued to evolve her straight from the heart (and usually dreamy) brand of indie pop over a steady stream of soulfully penned releases, including two full length albums, ‘Aquamadre’ and ‘Even When It’s Night’ via buzzy Mexico City based label Devil In The Woods, drawing a dedicated following and steady praise in the international indie-pop press.

Her fourth studio album, ‘Gli Amanti’ out October 11th via Pom Pom Records excerpts the diary of a year and a half spent desperately seeking intimacy within the modern climate of love. Reed recorded it over a month at Pom Pom Studio in Rome with producer Giampaolo Speziale (Malihini, About Wayne) alongside the rest of the Pom Pom crew, a collective of rising star indie talent at the heart of a bubbling cool-kid’s weirdo pop scene in Rome.

The 10 song collection is infectious alt-pop at it’s finest, putting Victoria’s intimate yet inclusive lyrics and alluring voice at the forefront, amidst reimagined shades of 90’s and early 2000’s nostalgia ranging from Sheryl Crow and PJ Harvey to MGMT and Sleigh Bells. ‘Gli Amanti’ tells a candid series of digital age love stories in a way that’s at moments tongue-in-cheek, at moments heart breaking; the overarching effect is refreshingly sincere, songs that stick with you, a cool girl’s Taylor Swift.

“The songs themselves were born out of three different versions of an actively breaking heart” says Reed. “Yet it was hands down the most fun I’ve ever had making a record and I think it shows. Because at the end of the day, lovesickness both really is and isn’t that serious.”

“There was an attitude of creative freedom in the studio that left room for so many surprises” Reed recounts. “The whole thing was very unrehearsed, but we were all coming from a similar set of left-of-center pop musical reference points, so the result was something quite pure, with an honesty and playfulness that felt genuinely magical to tap into.